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Hooker Furniture

HookerFurniture.com
Our long-standing relationship with Hooker Furniture has resulted in several several web applications bringing increased brand awareness, improved product information delivery, and open communication with Consumers, Dealers, and Salesreps.

The straightforward design of the main Hooker Furniture web site highlights their broad product line, shares their rich history, and provides several avenues for interaction with consumers. Newly redesigned, the site features improved catalog navigation, a softer more inviting look, and a focus on search engine optimization. This custom-developed site is updated by Hooker Furniture marketing and sales staff via catalog, content, and product management utilities.

This site was developed in cooperation with our good friends at Chatmoss Web Systems.

B2B/Sales Force Automation
Our recently launched SalesLink application is a full-featured Sales Force Automation system designed as a sales and business-to-business communication tool for sales reps and dealers. It is fully integrated with Hooker Furniture's back office application. Some key interactive modules are Dealer Statistics, Order Entry, Order Status, Marketing/Advertising materials and Product Availability. The application also includes several important reports such as Open Orders, Invoice Details, Product Availibility, and Sales Analysis. The reports are available in Excel and PDF formats along with the web page HTML versions. There are also several modules that assist Hooker Furniture in preparation for the international and regional furniture markets.